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Professional Experience & Systems Implementation
From April 2023 to June 2024, I served as a Product Information Specialist at Truck-Lite, where I spearheaded the implementation of a new product information database. This enterprise-level initiative significantly improved operational efficiency, ensured data accuracy, and optimized the end-to-end management of product information. Alongside technical execution, I led the development of high-impact marketing collateral, enhanced online product presence, and provided specialized expertise that directly supported cross-departmental success.
Key Contributions & Achievements
Database Implementation Leadership
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Directed the planning, coordination, and deployment of a new product information database, eliminating redundancies and enabling faster, more accurate data retrieval across the organization.
Data Governance & Quality Assurance
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Oversaw data collection, cleansing, and validation processes to ensure accuracy, consistency, and compliance with internal and industry standards.
Sales & Marketing Asset Development
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Designed B2B product sales flyers for new product launches, ad group flyers, and customizable sales tools. Delivered visually compelling, technically precise materials that enhanced product positioning and sales effectiveness.
E-Commerce Optimization
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Created and updated online product pages, incorporating SEO best practices and persuasive copywriting to increase discoverability and conversion rates.
Product Photography & Visual Enhancement
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Conducted professional product photography and enhanced existing imagery to meet brand standards, ensuring high-quality visuals across digital platforms.
Technical Documentation Excellence
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Authored comprehensive, user-friendly manuals that streamlined onboarding and product understanding for internal teams and customers.
Subject Matter Expertise in ACES/PIES
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Served as the organizational authority on ACES/PIES standards, delivering onboarding, training, and guidance to multiple business units.