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Professional Experience & Systems Implementation
From April 2023 to June 2024, I served as a Product Information Specialist at Truck-Lite, where I spearheaded the implementation of a new product information database. This enterprise-level initiative significantly improved operational efficiency, ensured data accuracy, and optimized the end-to-end management of product information. Alongside technical execution, I led the development of high-impact marketing collateral, enhanced online product presence, and provided specialized expertise that directly supported cross-departmental success.
Key Contributions & Achievements
Database Implementation Leadership
Directed the planning, coordination, and deployment of a new product information database, eliminating redundancies and enabling faster, more accurate data retrieval across the organization.
Data Governance & Quality Assurance
Oversaw data collection, cleansing, and validation processes to ensure accuracy, consistency, and compliance with internal and industry standards.
Sales & Marketing Asset Development
Designed B2B product sales flyers for new product launches, ad group flyers, and customizable sales tools. Delivered visually compelling, technically precise materials that enhanced product positioning and sales effectiveness.
E-Commerce Optimization
Created and updated online product pages, incorporating SEO best practices and persuasive copywriting to increase discoverability and conversion rates.
Product Photography & Visual Enhancement
Conducted professional product photography and enhanced existing imagery to meet brand standards, ensuring high-quality visuals across digital platforms.
Technical Documentation Excellence
Authored comprehensive, user-friendly manuals that streamlined onboarding and product understanding for internal teams and customers.
Subject Matter Expertise in ACES/PIES
Served as the organizational authority on ACES/PIES standards, delivering onboarding, training, and guidance to multiple business units.